Open an IM=X® Pilates and Fitness Studio!
The IM=X® franchise offers incredible value by providing payroll savings through our tuition-free certifications, USA made commercial reformers, comprehensive business and marketing support plus vendor discounts. Find out how easy it is to open an IM=X® Pilates, Personal Training, Barre, Cycle Studio!
A Strong Body and Business
IM=X® franchise advantages that impact your bottom line!
The IM=X® Pilates and Fitness franchise is a complete formula for success, one which leverages our past experience with the present opportunities in the pilates, barre, personal training, cycling, boutique fitness and back wellness markets.

staff certifications
The IM=X® franchise commitment to education provides you with an edge over your competition. Unlimited tuition-free staff certifications— in our proprietary, revolutionary approach to pilates and fitness: your payroll savings advantage.
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equipment package
At the center of your IM=X® Pilates studio is our reliable reformer equipment. Built to last and withstand heavy usage, our American-made Xercizers (reformers) deliver unmatched quality and superior results.
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business support
Our business model includes proven operational solutions for growing your pilates franchise. Owners and managers receive comprehensive business training and ongoing support – everything you need to launch, grow and scale with confidence.
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marketing services
Our extensive marketing and brand support saves you precious time and money. As a franchisee, you receive content and resources to bring members to your door which allows you to focus on what matters: running your pilates studio.
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learn more
Contact us at info@imxpilates.com to schedule an introductory meeting to review your goals and the benefits of owning an IM=X® Pilates and Fitness franchise.

apply
Complete our Confidential Candidate Application and determine your source of capital to fund your business. Schedule a free consultation with our preferred lender and our preferred equipment leasing companies.

meet the team
Through a series of meetings, we will review in detail the many assets of our franchise offering including information about our proprietary pilates instructor training, business model and marketing support. We also look forward to discussing your business goals.

review our franchise agreement
Review the Franchise Disclosure Document with us and then review it with a franchise attorney or business advisor. At this stage, you may also schedule a visit to an IM=X® Pilates and Fitness studio near you.

sign on and get going
We will choose a date to sign the Franchise Agreement and collect the initial fees. Then we will move onto the exciting next stage of pre-opening. Congratulations!

real estate
Work with our Real Estate Team to find the best location for your business. You will be supported every step of the way from site selection to lease negotiation and buildout design.

business training
Attend our Business and Marketing Training to learn about all of the valuable tools and processes used to open and grow your franchise studio business.

staff certifications
Schedule your IM=X® Pilates Basic and Tower Certification for yourself and your team.

marketing
Our marketing and sales program will help you with your pre-opening membership drive, visibility in your community and ongoing reach to gain new clients. Our detailed resources are at your fingertips.

open
Your pre-sales efforts have generated initial members. Your studio looks great. Your instructors are certified and ready to teach our powerful workouts! It is time for your Grand Opening. Congratulations on your new business!
changing lives
FAQs
What is IM=X®?
IM=X® stands for “Integrated Movement eXercise.” Although you don’t pronounce the equals sign, it’s appropriate that IM=X® resembles a scientific equation: it’s an elite formula that systematically adapts traditional pilates into a strength-training, core intensity, multi-disciplinary series of workouts which optimize results The IM=X® equipment, workout sequencing, variety of hybrid routines and applied science reach clients with all levels and abilities. Integrating other physical disciplines such as cycling, barre, tower, stabilization and weight training keep IM=X® workouts challenging.
How Does an IM=X® Studio Generate Revenue?
IM=X® Pilates and Fitness franchise locations offer monthly memberships for unlimited classes as well as elite memberships which sell at a premium because they combine both private and group reformer training for optimal results. Our open floor plan model is unique and allows you to sell more memberships than other studios. Membership rates vary based on your region.
What Business Models Does IM=X® Offer?
Who is an Ideal IM=X® Pilates Studio Owner?
Whether you are a pilates fitness enthusiast or a savvy investor, we provide all the tools and training you need to break in to the thriving boutique fitness industry. An ideal candidate is organized, has a passion helping others, and a desire to create a healthy lifestyle – physically and financially. You have the option to be a hands-on owner, or hire a Studio Manager.
How Will I Choose My IM=X® Studio Location?
Our Real Estate Team will provide reports for assessing potential locations and demographic information. We will walk you through the process of site selection, layout designing and planning and initial lease negotiations.
Does IM=X® Provide Exclusive Territories?
We offer exclusive territories based upon population density and other factors. Your exclusive territory will be designated in your Franchise Agreement and we will guarantee that we will not open another IM=X® studio within that radius.
Can I Purchase More Than One Location?
Is Financing Available?
Pilates and Physical Wellness Markets
chiropractic
The IM=X® Franchise supports Doctors of Chiropractic to expand their services and increase retention.
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physical therapy
Offer IM=X® therapeutic exercise and post-rehabilitation to speed recovery.
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personal training
The perfect solution for personal trainers looking to operate a pilates and fitness studio business.
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international
Master franchise opportunities for international business owners seeking to capitalize on the growing pilates market.
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