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Why would my fitness club franchise with IM=X Pilates?
Our turn-key franchise package is designed for club owners who want to develop a successful service which is not dependent upon one or two instructors. Our team provides you with a comprehensive business solution which will help you maintain and expand your elite pilates programs for the long-term. As an education company with over 15 years in the industry, we will certify a large number of your existing staff and train your manager(s) to operate your IM=X Pilates business! You do not need to pay high fees to outside pilates instructors nor be dependent on a few instructors. Our franchise package includes regular on and off site staff certifications (see below); business training; ready-to-go marketing that can be customized; and a discount on our patented pilates reformer and tower - which are the strongest machines on the market! To find out more, CLICK TO DOWNLOAD:
A. The Fitness Club Summary Sheet
B. The IM=X Pilates Brochure
C. The Cost Analysis
D. Quotes about IM=X Pilates
Why should I put an IM=X Pilates service in my club?
Reformer/Xercizer training is in demand! Pilates is not a fad but a valuable service to sell to your members. IM=X Pilates is a cross-conditioning system that includes pilates but adds resistance training and plyometric jumps for a more athletically oriented workout. IM=X pilates programs have been successful in many of the most prominent clubs in the country (i.e. TSI, Golds Gyms, Equinox, JCCs, YMCAs, etc). When you become part of the IM=X Pilates Studio franchise you are given a business system to increase service revenue, marketing, instructor certifications (at no cost), patented equipment (at a discount), business training, etc. Our instructor certifications which are approved for continuing education by NASM, AFAA, ISSA are proprietary and provide you staff with valuable skills/programs. Your club business will increase as you provide a full service pilates, yoga and post-rehabilitation program. When you franchise, you receive ongoing support from an established leader which is much more cost-effective than hiring pilates staff or being forced into high hourly rates!
Who will become a member of my pilates program and what will they pay for the services?
The main services are Semi-Private Training Membership and Private Training Membership/Packages. The people who faithfully participate in IM=X Pilates are the general public (primarily women) who want an efficient workout that delivers quick results. Our members are also golfers, athletes, seniors, individuals with back discomfort, and pregnant women. The pricing varies based on demographics. Please review the price levels and discuss them with an IM=X Pilates Consultant.
How much space do I need for my IM=X Pilates Program?
The space for your IM=X Pilates Studio should be between 500-1500 usable square feet. The space should be almost exclusively dedicated to the service since you will have a full schedule. If the room is larger, then you will be able to accomodate more equipment and thus larger class sizes. A small area can be set aside for private and duet sessions. Towers and floor/mat programs are also offered in this room. Review our sample layouts for more information.
How much equipment do I need to open an IM=X Pilates Studio?
Your studio may have between 6-12 Xercizers -- and a floor area for the Yoga, Tower Units and IM=X Pilates Mat classes. Your floor equipment: Rings, Mats, Body Bars are included in your Initial Franchise Fee and you receive a $500 off each Xercizer. All of your equipment can be leased. (For more information about cardio equipment for your facility email: Sean Kearny at kearney@precor.com AND for information about leasing your Xercizers contact Mike Ramazio at MikeR@allstatecapital.com at 800-949-0018 x208 OR Phil Brantley from First Pacific Funding at 866-921-2733 x204
What support does my pilates program receive?
Staff Certification (Ongoing education at no additional cost to you or your staff!) - There are 8 certifications that are central to the delivery of your services. We offer monthly courses onsite and offsite so that your staff is well versed in a variety of IM=X Pilates programs. Your ability to reach new clients and improve your classes is possible with support and education from our Master Trainers who have been certifying fitness professionals for over fifteen years. Your staff is encouraged to further their skills with our Advanced courses in order to learn additional class routines; and to acquire the knowledge for working with special populations. By having the best instructors and personal trainers, you set your studio ahead of the competition!
Certification Programs included in your franchise relationship
• IM=X PILATES BASIC CERTIFICATION (5-DAY INTENSIVE)
• IM=X PILATES REVIEW AND NEW FORMATS WORKSHOP (2-DAY INTENSIVE)
• IM=X PILATES ADVANCED CERTIFICATION (5-DAY INTENSIVE)
• IM=X PILATES SUPER ADVANCED CERTIFICATION (5-DAY INTENSIVE)
• IM=X PILATES TOWER CERTIFICATION (2-DAY INTENSIVE)
• IM=X YOGA CERTIFICATION (2-DAY INTENSIVE)
• IM=X HEART RATE TRAINING CERTIFICATION (2-DAY INTENSIVE)
• IM=X SPINAL XERCIZE CERTIFICATION (3-DAY INTENSIVE plus 12 Conference Calls)
• IM=X MASTER TRAINER CERTIFICATION (by selection only)
Again - these courses are FREE to your staff when you are a franchise studio!
Marketing - Our marketing department has designed your ads, internal/external signage, fliers, brochures, price cards, special promotions, business cards, and website! As a franchise owner you have access to our library of logos, proprietary graphics and artwork -- a huge value! We save you the expense and time of having your in-house staff create marketing pieces.
Business Training - Our business course provides you and your manager(s) with valuable information about operating your studio. Computer skills, accounting, methods of operation, marketing, instructor certification, quality control, scheduling and billing are among the topics covered. We also provide a toll free hotline (800) IMX - 1336 for your business questions. How is the exclusive territory determined?
Your exclusive territory will be determined based upon population and geographic area. Once a territory has been defined and sold, it is exclusively yours to develop for the life of your business. Your instructors, personal trainers and managers are required to sign a non-compete so that the valuable certifications they receive can only be used at your facility!
What does it cost to join the franchise system?
The Initial Franchise Fee is $18,000-$24,000 depending upon the size of your club. Fitness chains are eligible for 50%-75% off (depending upon the number of locations). Equipment costs vary depending on size and whether you have existing pilates equipment. See our Cost Comparison Analysis to review expenses and find out if our pilates solution is right for your club.
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